Pier Friend

Chief Investment Officer, Institutional Advisory Practice

New York, NY
Focus Areas

Equity Research
Manager Diligence
Asset Allocation
Portfolio Management


Volunteer at the Montclair Township Animal Shelter

As the Chief Investment Officer of Colony’s Institutional Advisory Practices, Pier is responsible for all aspects of the investment process — from manager research to portfolio construction, asset allocation, and client communication. He also supports the needs of our institutional and ultra-high net worth clients. 

Pier served as Chief Investment Officer at New Providence Asset Management prior to their merger with The Colony Group in 2021. Previously, Pier spent ten years at Goldman Sachs Asset Management where his responsibilities included Head of the U.S. Core Equity business. He began his career in Japan teaching English as a second language, then returned to NYC where he worked for Nihon Keizai Shimbun before joining Gabriel Capital Group as a research analyst responsible for risk arbitrage and long-short investments for a $1 billion hedge fund. Pier has served on the Advisory Council for the Headmaster of St. Andrew’s School. 

Pier earned his Master in Business Administration from the New York University Leonard N. Stern School of Business, and his Bachelor of Science from Williams College.

Pier is an avid tennis player and was a nationally ranked squash player. He enjoys travelling to new countries and states. Pier is married and has two children and a dog. 

Published Insights

Our View – October 2023

Our View – July 2023

Our View – April 2023

Our View- January 2023

Our View – October 2022

Our View – July 2022

Our View – April 2022

Our View – January 2022

Our View – October 2021

Our View – July 2021

Our View – April 2021

Our View – January 2021

Pivoting Away from Traditional Fixed Income, October 2020

Redefining Growth and Value Investing, July 2020